With 40% of Pinterest users having a household income of $100k+, there’s a huge audience with a strong spending power just waiting to be introduced to your business! Using Pinterest for business is perfect for showcasing products and services as Pinterest often acts as an information resource for so many users preparing to make a purchase. There are over 200 million monthly Pinterest users worldwide, all seeking and sharing helpful, inspiring ideas on the platform. Why? Because this substantially un-tapped social resource could be the perfect place for you to showcase your brand and business to an engaged, niche marketplace that’s ready to spend. It’s time to step up your social media strategy and start using Pinterest for business! The Beginner’s Guide to Using Pinterest for Business.Once you’ve got a good amount of images (25-50) - look for and note any trends or similarities among the images. Pin the images that reflect your business’ personality. Search for other things like colours, font styles, patterns, imagery, photos, etc. If you are starting a yoga studio, search for yoga, yoga studio, zen, peace, strength, and so on…) Search for words/feelings related to your business and pin them to your board. You will be able to invite your designer to share the board so they can see your inspiration.) (You can make this board private if you don’t want people to see it. If you don’t have a Pinterest account yet, you’ll need to sign up for one.Ĭreate a board on Pinterest and pin images that reflect your brand. It helps clarify the design direction and can inform the look and feel of all your branding, including your logo, website, business cards, social media and so on. What do you imagine your brand design looks like?īelow is our step-by-step guide for creating a Pinterest board that will be extremely beneficial in the design process. It helps to ask yourself these questions:

Create pinterest board